Guest post by Kristine Huffman, General Manager, Austin, Brand Experiences Director for Travaasa Experiential Resorts. I’ve been in the Spa/Wellness/Resort industry for over 25 years and have always felt that day spas have a unique opportunity to provide meaningful (and profitable) programming in this arena.  First of all, your clients...

Guest Post by Jeremy McCarthy, Director, Global Spa Development and Operations at Starwood Hotels and Resorts, author of the book The Psychology of Spas and Wellbeing, and blog. My colleagues in the spa industry sometimes ask me why I focus so much on the science of psychology.  In fact, people often...

Guest post by Joanna Roche, Business Development Consultant for the spa industry The end of the year should be one of best times for your business.  Are you ready?  Here are six ways to maximize your sales and help you plan for the new year. 1. First let’s do...